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Preserving Heritage, Empowering Communities
We connect you with authentic ethnic wear, directly sourced from the regions renowned for their craftsmanship. By supporting local artisans and small businesses, we celebrate cultural heritage and empower communities across India. We ensure you receive 100% authentic garments, reflecting the rich traditions of their origin.
Mannat Arora
CEO, Director
A Tapestry of Untold Stories
We envision a world where the vibrant tapestry of Indian heritage clothing is unveiled for all. We will be the bridge, connecting you to the hidden gems of regional ethnic wear, the unseen masterpieces waiting to be discovered. We strive to be a platform that celebrates the diverse artistry of our nation, one unique style at a time. By showcasing the unexplored treasures of local artisans, we aim to not only elevate their craft but also ignite a passion for the rich cultural narratives woven into every thread.
From Dream to Reality
We were not always business owners. This adventure began with a leap of faith, abandoning the security of our jobs to pursue a dream. Building something from scratch has been a thrilling journey filled with late nights, endless brainstorming, and numerous challenges. Throughout it all, our passion for this idea has driven us forward. We are thrilled to share our journey with you and eager to see where it takes us!